Intellectual Property Fundamentals
Training courses that are designed to give your workforce a basic working understanding of the nature of intellectual property assets, how to protect these assets, why these assets are important to business, and what is expected of all company personnel. This curriculum/course explains the fundamental principles and business value of patents, trade secrets, trademarks and copyrights, as well as the protections provided by each.
Business Importance of Intellectual Property
Intellectual property is commonly referenced in business based on its economic value to the organization. This course is designed to teach the learner to recognize the importance and value of intellectual property to businesses and their consumers. Additionally, the learner will gain understanding on the origins of innovation, methods a company can use to monetize their intellectual property to increase revenue.
We interact with patented products on a daily basis. Many times, it’s the unique product functionality or services offered that we benefit from. Patents enable inventors to protect their technology and process innovations. They are the lifeblood of most technology-driven companies, enabling them to establish a competitive advantage and drive business growth.
This course explains the fundamental principles of patents, as well as the protections provided by it. This course will teach you the various types of patents, the subject matter that are patentable, how to determine if an idea is patentable and importance of patents for an organization to gain a sustainable competitive advantage and positive business results.
Trade Secret Fundamentals
In business, working with third party organizations is a necessity and the use of social media is commonplace, therefore employees must be aware of guidelines for handling company trade secrets. This course explains the fundamental principles of trade secrets, as well as the advantages of trade secret protection. Using relevant scenarios and examples, students will learn the strict criteria to protect and enforce a trade secret.
Corporate and product brands provide powerful marketing impact and are protected by trademarks. It’s how most people identify products and services. We know our favorite companies and products by their trademarks and brand names. As a result, these marks can be highly valuable to the business.
This course explains the fundamental principles of trademarks, as well as its protections.
Students learn the range of trademark types, how to avoid confusing trademarks, and the importance of legal protection. The student will learn how trademark protection strengthens product and services being offered by a business.
Copyright protection enables authors and creators to protect their creative expressions. This course explains the fundamental principles of copyrights, as well as the protections provided by it.
This course will teach students about the protection concept and importance of copyrights for an organization. Students will be able to define what a copyright is and the benefits of copyright protection. Additionally, they will be able to describe examples of what copyright protects.
Additionally, this course will clarify the key elements of copyright protection practices that most corporations adhere to, so that students will understand the importance of handling and protecting copyrighted materials.